1. Simple Products
A Simple Product is the most basic type of product. It is a standalone item that doesn’t have any variations like size, color, or other attributes. Sellers use Simple Products when they have one version of a product to sell.
- Example: A book, a single piece of furniture, or a phone charger with no variations.
Key Features:
- Has no options for customers to choose from.
- Sold as a single unit with a fixed price.
- Typically has a unique SKU (Stock Keeping Unit).
2. Variable Products
A Variable Product allows sellers to offer different versions or variations of the same product. This type of product is useful when items have attributes like size, color, or material, and the customer needs to select from those options before making a purchase.
- Example: A T-shirt that comes in different sizes (small, medium, large) and colors (red, blue, green).
Key Features:
- Offers variations such as size, color, or style.
- Each variation can have its own SKU, price, and stock level.
- Buyers can select the variation they want from dropdown menus or selectors on the product page.
3. Group Products
A Group Product consists of several related products that can be purchased together or individually. Sellers often group similar items to make it easier for customers to buy related products at once, but each product is still independent.
- Example: A bundle of kitchen tools where customers can choose to buy the whole set or individual items like a spatula, whisk, or measuring cup.
Key Features:
Each item in the group can be purchased separately.
Groups individual Simple Products.
Customers can add one or more items to their cart from the group.
How to Use Them Effectively:
Simple Products are best for single, standalone items.
Variable Products are ideal when you have a product with options (like clothing with different sizes).
Group Products work well for bundling related items together, giving customers flexibility to buy the entire group or select individual items.
